Visual Identity

The Ciência Elementar website has a clean and organized visual identity, with a predominant blue and white color scheme that conveys a sense of professionalism, lightness and clarity. At the top, the website logo includes an owl, a traditional symbol of wisdom, next to the "Ciência Elementar" logo in a clear and modern font, highlighting the seriousness and educational focus of the portal.

The navigation menu, located just below the logo, uses a blue bar that contrasts well with the white background, making it easier to view the various sections such as Home, About, News, Health, Technology, Astronomy, Articles, Evaluation, Curiosities, CineCiência and Contact.

The portal presents its news and articles in an organized and visually appealing manner, arranged in a horizontal grid with three columns, each highlighting an article with a relevant image and a bold title. Below the title, a brief description provides a summary of the content, helping readers quickly identify topics of interest.

The main news stories and articles are highlighted on the homepage with relevant images and bold headlines, making it easy to identify the main topics. Each content block has a section title in blue, followed by a brief text description, maintaining visual consistency. On the left, there is a vertical link to "Back to Top", indicating a concern for intuitive navigation.

In the bottom right corner, a blue button for the reader support chat with the text "Let's chat" suggests an open channel for interactivity, keeping the user engaged. The overall structure of the site is designed to be accessible and easy to navigate, reflecting Ciência Elemental's commitment to providing an enjoyable and informative experience to its readers.